© All rights reserved. Jeroen Ketting 2019
In a previous article I wrote about the five reasons why it makes sense to understand Russia. As it turned out, combining the words ‘understanding’
When more and more people started to ask me advice on how to deal with the corona crisis, I decided to take a few steps back and take stock of the last 26 years of my life and work in Russia. I got through the crises of ’98, ’08, ’14, and it looks like I am getting through this Corona crisis as well.
Experience shows that foreigners who are successful in Russia have an intercultural X-Factor. This intercultural X-Factor consists of four key-behaviours: curiosity, empathy, kindness, and consistency.
When the value of the ruble depreciates, there is a much more important currency that always appreciates. The currency of Russian humor. In Russia; ‘When