Jeroen Ketting, businessman and founder of The Lighthouse Group, will give the answer to that question during his webinar.
If you also want to learn the answer, hurry up to register for the webinar via the link: https://www.eventbrite.com/e/the-bridge-how-can-a-russian-company-access-the-netherlands-tickets-152357111221?aff=ebdsoporgprofile
𝐃𝐚𝐭𝐞: May 21
𝐓𝐢𝐦𝐞: 1400 CET / 1500 MSK
Many Russian companies have products and services that could be sold on international markets. At the same time, reality shows that it is not easy for Russian companies to access these international markets. The challenges that Russian companies face in their international expansion include:
- Differences in business culture;
- Communication barriers;
- A lack of information and ensuing incorrect assumptions;
- The absence of a business network and networking skills;
- The absence of business infrastructure in the foreign jurisdiction.
Jeroen Ketting has over a quarter century of business experience in the Russian-Western playing field. He owns various businesses that are based in Russia and the Netherlands. For the last 27 years it has been his mission to build bridges between Russian and Western companies and markets.
In this webinar he will share his experience, tips and tricks on how to make it easier for Russian companies to enter foreign markets using the Netherlands as an example. You will learn about:
- The main cultural differences between Russia and The Netherlands;
- How to overcome the communication barrier;
- How to obtain accurate information;
- How to create a useful business network;
- How to establish business infrastructure in the Netherlands.
Hundreds of people have visited Jeroen Ketting’s webinars so far. Here are a few examples of references people publicly leave after having visited Jeroen’s events.
“𝐖𝐞 𝐬𝐭𝐚𝐫𝐭𝐞𝐝 𝐭𝐨 𝐰𝐨𝐫𝐤 𝐰𝐢𝐭𝐡 𝐉𝐞𝐫𝐨𝐞𝐧 𝐊𝐞𝐭𝐭𝐢𝐧𝐠 𝐚𝐧𝐝 𝐋𝐢𝐠𝐡𝐭𝐡𝐨𝐮𝐬𝐞 𝐰𝐡𝐞𝐧 𝐰𝐞 𝐬𝐞𝐭 𝐨𝐮𝐭 𝐭𝐨 𝐞𝐟𝐟𝐞𝐜𝐭𝐢𝐯𝐞𝐥𝐲 𝐚𝐧𝐝 𝐪𝐮𝐢𝐜𝐤𝐥𝐲 𝐞𝐬𝐭𝐚𝐛𝐥𝐢𝐬𝐡 𝐜𝐨𝐧𝐭𝐚𝐜𝐭𝐬 𝐰𝐢𝐭𝐡 𝐩𝐨𝐭𝐞𝐧𝐭𝐢𝐚𝐥 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫𝐬 𝐚𝐧𝐝 𝐩𝐚𝐫𝐭𝐧𝐞𝐫𝐬 𝐢𝐧 𝐭𝐡𝐞𝐍𝐞𝐭𝐡𝐞𝐫𝐥𝐚𝐧𝐝𝐬.
𝐖𝐞 𝐚𝐜𝐡𝐢𝐞𝐯𝐞𝐝 𝐭𝐡𝐢𝐬 𝐠𝐨𝐚𝐥, 𝐚𝐧𝐝 𝐭𝐡𝐞 𝐫𝐞𝐬𝐮𝐥𝐭 𝐨𝐟 𝐜𝐨𝐨𝐩𝐞𝐫𝐚𝐭𝐢𝐨𝐧 𝐞𝐱𝐜𝐞𝐞𝐝𝐞𝐝 𝐨𝐮𝐫 𝐞𝐱𝐩𝐞𝐜𝐭𝐚𝐭𝐢𝐨𝐧𝐬. 𝐖𝐞 𝐫𝐞𝐜𝐞𝐢𝐯𝐞𝐝 𝐧𝐨𝐭 𝐨𝐧𝐥𝐲 𝐭𝐡𝐞 𝐧𝐞𝐜𝐞𝐬𝐬𝐚𝐫𝐲 𝐜𝐨𝐧𝐭𝐚𝐜𝐭𝐬 𝐛𝐮𝐭 𝐚𝐥𝐬𝐨 𝐝𝐞𝐭𝐚𝐢𝐥𝐞𝐝 𝐜𝐨𝐧𝐬𝐮𝐥𝐭𝐚𝐭𝐢𝐨𝐧𝐬 𝐚𝐛𝐨𝐮𝐭 𝐭𝐡𝐞𝐜𝐮𝐥𝐭𝐮𝐫𝐚𝐥 𝐚𝐬𝐩𝐞𝐜𝐭𝐬 𝐨𝐟 𝐝𝐨𝐢𝐧𝐠 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐚𝐧𝐝 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐧𝐞𝐭𝐰𝐨𝐫𝐤𝐢𝐧𝐠, 𝐫𝐞𝐜𝐨𝐦𝐦𝐞𝐧𝐝𝐚𝐭𝐢𝐨𝐧𝐬 𝐨𝐧 𝐭𝐡𝐞 𝐦𝐨𝐬𝐭 𝐞𝐟𝐟𝐞𝐜𝐭𝐢𝐯𝐞 𝐰𝐚𝐲𝐬 𝐨𝐟 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧 𝐚𝐧𝐝 𝐩𝐫𝐞𝐬𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧 𝐟𝐨𝐫 𝐞𝐚𝐜𝐡 𝐨𝐟 𝐭𝐡𝐞 𝐃𝐮𝐭𝐜𝐡 𝐩𝐚𝐫𝐭𝐢𝐞𝐬𝐰𝐢𝐭𝐡 𝐰𝐡𝐨𝐦 𝐰𝐞 𝐞𝐬𝐭𝐚𝐛𝐥𝐢𝐬𝐡𝐞𝐝 𝐜𝐨𝐧𝐭𝐚𝐜𝐭.
𝐒𝐞𝐯𝐞𝐫𝐚𝐥 𝐰𝐞𝐞𝐤𝐬 𝐨𝐟 𝐜𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐨𝐧 𝐩𝐫𝐨𝐯𝐢𝐝𝐞𝐝 𝐚 𝐫𝐞𝐬𝐮𝐥𝐭 𝐭𝐡𝐚𝐭 𝐢𝐬 𝐡𝐚𝐫𝐝 𝐭𝐨 𝐚𝐜𝐡𝐢𝐞𝐯𝐞 𝐰𝐢𝐭𝐡𝐨𝐮𝐭 𝐚 𝐝𝐞𝐞𝐩 𝐮𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 𝐨𝐟 𝐄𝐮𝐫𝐨𝐩𝐞𝐚𝐧 𝐔𝐧𝐢𝐨𝐧 𝐦𝐚𝐫𝐤𝐞𝐭 𝐚𝐧𝐝 𝐦𝐞𝐧𝐭𝐚𝐥𝐢𝐭𝐲 – 𝐰𝐡𝐢𝐜𝐡 𝐢𝐬 𝐜𝐞𝐫𝐭𝐚𝐢𝐧𝐥𝐲 𝐉𝐞𝐫𝐨𝐞𝐧𝐊𝐞𝐭𝐭𝐢𝐧𝐠’𝐬 𝐟𝐢𝐞𝐥𝐝 𝐨𝐟 𝐞𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞. 𝐖𝐞 𝐜𝐚𝐧 𝐜𝐨𝐧𝐟𝐢𝐝𝐞𝐧𝐭𝐥𝐲 𝐫𝐞𝐜𝐨𝐦𝐦𝐞𝐧𝐝 𝐋𝐢𝐠𝐡𝐭𝐡𝐨𝐮𝐬𝐞 𝐭𝐨 𝐚𝐧𝐲𝐨𝐧𝐞 𝐰𝐡𝐨 𝐰𝐚𝐧𝐭𝐬 𝐭𝐨 𝐛𝐮𝐢𝐥𝐝 𝐚 𝐫𝐞𝐥𝐢𝐚𝐛𝐥𝐞 𝐚𝐧𝐝 𝐨𝐩𝐞𝐧 𝐢𝐧𝐭𝐞𝐫𝐚𝐜𝐭𝐢𝐨𝐧 𝐛𝐞𝐭𝐰𝐞𝐞𝐧 𝐑𝐮𝐬𝐬𝐢𝐚𝐧 𝐚𝐧𝐝 𝐄𝐮𝐫𝐨𝐩𝐞𝐚𝐧𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬𝐞𝐬!”
– Oleg Pegushin, Director of Business Development, Kliver
“𝐉𝐞𝐫𝐨𝐞𝐧 𝐊𝐞𝐭𝐭𝐢𝐧𝐠 𝐡𝐚𝐬 𝐭𝐡𝐞 𝐮𝐧𝐢𝐪𝐮𝐞 𝐞𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞 𝐨𝐟 𝐝𝐞𝐞𝐩 𝐮𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 𝐨𝐟 𝐄𝐮𝐫𝐨𝐩𝐞𝐚𝐧 𝐦𝐞𝐧𝐭𝐚𝐥𝐢𝐭𝐲 (𝐜𝐨𝐧𝐬𝐢𝐝𝐞𝐫𝐢𝐧𝐠 𝐬𝐩𝐞𝐜𝐢𝐟𝐢𝐜𝐬 𝐨𝐟 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐭 𝐜𝐨𝐮𝐧𝐭𝐫𝐢𝐞𝐬), 𝐀𝐦𝐞𝐫𝐢𝐜𝐚𝐧 𝐦𝐞𝐧𝐭𝐚𝐥𝐢𝐭𝐲 𝐚𝐧𝐝 𝐑𝐮𝐬𝐬𝐢𝐚𝐧𝐜𝐮𝐥𝐭𝐮𝐫𝐞. 𝐓𝐡𝐢𝐬 𝐜𝐨𝐦𝐛𝐢𝐧𝐚𝐭𝐢𝐨𝐧 𝐢𝐬 𝐭𝐫𝐮𝐥𝐲 𝐮𝐧𝐢𝐪𝐮𝐞, 𝐚𝐧𝐝 𝐈 𝐜𝐚𝐧 𝐜𝐨𝐧𝐟𝐢𝐫𝐦 𝐭𝐡𝐚𝐭 𝐢𝐭 𝐩𝐫𝐨𝐯𝐞𝐝 𝐭𝐨 𝐛𝐞 𝐞𝐱𝐭𝐫𝐞𝐦𝐞𝐥𝐲 𝐞𝐟𝐟𝐞𝐜𝐭𝐢𝐯𝐞 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐢𝐦𝐩𝐥𝐞𝐦𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧 𝐨𝐟 𝐜𝐨𝐦𝐩𝐥𝐞𝐱 𝐦𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 𝐭𝐚𝐬𝐤𝐬 𝐚𝐧𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬.”
– Maxim Mezhanskiy, CEO, Worters Kluwer